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Hey, I'm Lud!

Product Designer | UX/UI Designer | UX Writer 

UX/UI Designer with over five years of experience working in the tech industry.
My professional mission is to bring positive solutions to the business through intuitive and accessible design.

LinkedIn 

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RESPONSABILITIES

  • Conduct user interviews, surveys, and usability studies to understand user needs.

  • Create user personas to represent different user types and their characteristics.

  • Organize and structure information to create intuitive and user-friendly navigation.

  • Develop sitemaps and wireframes to outline the structure and flow of a digital product.

  • Design and prototype interfaces that facilitate effective and enjoyable user interactions.

  • Plan and conduct usability testing sessions to gather feedback on prototypes or existing products.

  • Iterate designs based on user testing results to improve overall user experience.

  • Consider and implement accessibility principles to ensure the product is usable by people with diverse abilities.

  • Develop user flows to illustrate the paths users take through a product to achieve their goals.

  • Work closely with product managers, developers, and other stakeholders to align design decisions with business goals and technical feasibility.

  • Document design decisions, rationale, and specifications for developers and other team members.

  • Advocate for a user-centered design approach within the organization.

  • Use analytics and metrics to assess the success of design solutions and make data-driven improvements.

EXPERIENCE

August/2025 - Until now

UX/UI Designer 

Caixa Econômica Federal (the biggest public financial institution in Brazil, with over 150M clients)

Remote

March/2024 - July/2025

UX/UI Designer 

Banco do Nordeste (the largest regional development bank in Latin America)

Remote

February/2023 - February/2024

UX/UI Designer trainee

Fóton Informática S.A 

Brasilia, Brazil

April/2020 - January/2023

Content Designer | UX Writer

Fóton Informática S.A (Marketing Departament)

Brasilia, Brazil

EDUCATION

2024 - 2026

Centro Universitário IESB

Degree in Information System Technology

2021 - 2022

Pontifícia Universidade Católica do Paraná (PUCPR)

Pós-graduação - Big Data e Marketing Intelligence

2009 - 2012

Centro Universitário de Brasília (UniCeub)

Bachelor degree in Communication - Journalism

SKILLS

  •  Figma

  • UI Concepts 

  • UX Design

  • UX Writing

  • Microcopy

  • Storytelling

  • Usability Test

  • Agile Methodologies

Languages

  1. Portuguese (native)

  2. English (Advanced- IELTS Academic)

  3. French (intermediate)

  4. Spanish (basic)

contato

CONTACT

+55 (61) 99951-1521

ludierodrigues@gmail.com

Brasília, DF

LinkedIn

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